RankBuddy

Etsy Keyword Tool: Find the Phrases Buyers Search, Then Use Them

An Etsy keyword tool should answer one question: which phrases do buyers type when they look for something like my product? Type what you sell below to see, free and without signing up, which tags the top 100 Etsy search results use and how many of them use each one.

Those counts show you the phrases that listings in your niche already agree on. RankBuddy goes further than a list: it reads the comparable listings that rank for your product, keeps the ones that are really the same kind of item (digital or physical), and builds your title and all 13 tags from those phrases.

Etsy does not publish exact search counts, so any figure a tool shows is an estimate. RankBuddy shows what can be measured instead: how often top listings use a phrase, how many listings compete, what they charge, and how demand moves through the year.

Turn keywords into my listing Free plan: 30 free credits to start, then 10 every day · sign in with Google · no card needed
Example: crochet top pattern (a digital download)Example
Phrases a keyword search for this might surface
crochet top patterncrochet crop top patterneasy crochet topbeginner crochet patternsummer crochet topcrochet mesh toppdf crochet patterndigital download pattern
How to read it
The more of the top listings use a phrase, the more sure you can be that buyers search it. Always check that the phrase describes your own product.

An illustration of the idea, not a real search result.

Free: see the tags top Etsy listings use

No sign-up. Type what you sell and see which tags the top 100 Etsy search results use, and how many of them use each one.

Free, no sign-up. Reads the top 100 Etsy search results for your words, live from Etsy.

How it works

  1. Step 1

    Type what you sell

    Use the free finder on this page: a product word or two, like "crochet top pattern". No account needed.

  2. Step 2

    Read the pattern

    See which tags the top 100 results use and how many of them share each one. Phrases many listings share are the safe core; rarer ones can set you apart.

  3. Step 3

    Put them to work

    Keep only the phrases that truly describe your item. Or upload a photo and let RankBuddy write the title, 13 tags and description from the same research.

Keywords, Tags and Titles: What Each One Does on Etsy

Etsy matches a buyer's search against your title, your 13 tags, your category and attributes, and the text of your listing. A keyword is simply a phrase a buyer types; a tag is one of the 13 slots (up to 20 characters each) where you put one of those phrases.

Multi-word phrases do the most work: "crochet market bag" reaches real searches that "bag" never will. Put the strongest phrase at the start of the title, because that is the part that shows in search results, and use the tags for the other phrases rather than repeating the title.

  • Title: up to 140 characters, main phrase first
  • Tags: 13 slots, 20 characters each
  • Attributes: occasion, celebration, colours and more
  • Alt text: one for each photo
Open the Etsy tag generator

Keyword Research for a Whole Niche

Before you make something, it helps to know how crowded the space is. The Competitor Research tool looks at a keyword or a shop and shows how many listings compete, what the top ones charge and which tags they share. It reads Etsy's official data for shops, so the numbers are real rather than guessed.

See Etsy competitor research

Check Demand and Season Before You List

A phrase can be popular for two weeks a year. The Trend Finder shows search demand for a product from the last 7 days up to 5 years, when it peaks, which festivals lift it and when to list by, plus the searches that are rising. On Etsy it also shows how many listings compete and what they charge.

See the Etsy Trend Finder

From Keywords to a Finished Listing

Finding keywords is half the job; the other half is writing them into a title, tags and description that read well. Upload a product photo and RankBuddy does both steps together: it researches the phrases, then writes the Etsy-ready title, all 13 tags, attributes, description and alt text, checked against Etsy's limits.

Sign in with Google for 30 free credits to start, then 10 every day; one complete listing uses 10 credits. No credit card needed.

See the full Etsy SEO tool

Frequently asked questions

What is an Etsy keyword tool?

A tool that shows the phrases buyers search on Etsy so you can use them in your title and tags. RankBuddy's free finder shows which tags the top 100 Etsy results for your product use, and how many of them use each one.

Is this Etsy keyword tool free?

The tag finder on this page is free with no sign-up. To get a title, 13 tags and a description written for your own product from a photo, sign in with Google: 30 free credits to start, then 10 every day, no credit card.

Does it show Etsy search volume?

No tool can show Etsy's exact search counts, because Etsy does not publish them. RankBuddy shows what can be measured: how many top listings use a phrase, how many listings compete, what they charge, and how demand changes over time in the Trend Finder.

How many keywords should I use on an Etsy listing?

Etsy gives you 13 tags of up to 20 characters each, plus a title of up to 140 characters. Fill all 13 tags with different multi-word phrases, and use your strongest phrase at the start of the title.

How is this different from keyword tools like eRank or EverBee?

Those are research tools: you read the data and write the listing yourself. RankBuddy also writes the finished listing from a photo, so the keywords end up in a title, tags and description that work together. Many sellers use both kinds of tool.

Try the Etsy Keyword Tool

Sign in with Google and get 30 free credits to start, then 10 every day. One complete listing uses 10 credits.

Turn keywords into my listing Free plan: 30 free credits to start, then 10 every day · sign in with Google · no card needed

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